Smit Italiya — Senior Product Designer

[N. 01 / 08] > SELECTED CASE STUDIES

/ Proven impact in production.
High-growth digital products. /

Selected SaaS platforms, AI applications, mobile experiences and enterprise systems designed from product strategy through production-ready UI.

View All Projects

[01 / 04]

EdTech SaaS Responsive Web + Mobile +45% Activation (Client analytics)

ProPeers — End-to-End SaaS Platform for Skill Development & Mentorship

Redesigned onboarding, booking, and the core mentoring experience. Architected Figma Design System v2.0 with semantic design tokens, cutting student drop-off and accelerating engineering velocity.

Design Tokens User Journeys Interactive Prototypes

View Case Study Senior Product Designer

[02 / 04]

HealthTech & AI iOS & Android App 4.9★ App Store (Post-launch)

CalFit.AI & TrustNutr.AI — Designing Two AI-Driven Mobile Experiences from Scratch

Designed multimodal meal scanning, conversational AI coaching, and habit loops. Leveraged camera vision UX and tactile haptics to eliminate nutritional tracking friction.

iOS & Android HIG Camera Vision UX Tactile Haptics

View Case Study Senior Product Designer

[03 / 04]

Enterprise SaaS Desktop Platform Designed toward WCAG 2.2 AA

Multi-Domain Enterprise Admin — High-Density Analytics & Operations System

Unified 6 fragmented tenant consoles into a single high-density design system. Simplified multi-level role permissions, data grids, and telemetry workflows with -34% task completion time.

High-Density Tables Role Permissions Telemetry UX

View Case Study Senior Product Designer

[04 / 04]

PropTech SaaS Responsive Web App +28% Lease Velocity (Client analytics)

Homely House — End-to-End Rental Management & Property Discovery Portal

Automated lease lifecycles, tenant screening, and rent reconciliation across 3 interconnected portals: Tenant App, Landlord Console, and Public Discovery Engine.

Multi-Tenant Portals Digital Lease Flows AI Discovery Search

View Case Study Senior Product Designer

[N. 02 / 08] > ABOUT & PROFILE

2026

what's up

I'm a product designer who gets a little too excited about making complicated things feel simple. ✨ I care about the small details, the edge cases everyone forgets, and shipping work that genuinely makes someone's day easier. 🎨

6+ Years of Experience

20+ Happy Clients

120+ Products Designed

35+ Mobile App Designs

50+ Website Designs

my workspace

[N. 03 / 08] > CAREER TIMELINE

/ 6+ Years shipping SaaS,
mobile & products. /

6+ years of specialized UI/UX and product design across high-growth SaaS, mobile apps, and enterprise design systems.

PROPEERS • INDIA

Senior Product Designer (UI/UX)

OCT 2023 – PRESENT

Led end-to-end design across SaaS web and iOS/Android applications, driving user discovery, onboarding retention, and modular design systems from wireframe ideation to production.

Spearheaded comprehensive platform UX for desktop and mobile, partnering closely with founders, PMs, and engineering leads.
Designed core user journeys: interactive onboarding, personalized skill discovery engines, community bootcamps, and real-time dashboard cockpits.
Architected and documented a multi-tiered Figma token and component library, drastically cutting engineering handoff and revision turnaround.
Conducted continuous user research, usability testing, and heat-map analyses to optimize activation rates.

Product Strategy Figma Design System SaaS Web & Mobile User Research Prototyping

ARTOON SOLUTIONS • INDIA

UI/UX Designer

SEP 2022 – AUG 2023

Engineered user-centric multi-platform interfaces for domestic and international clients, managing iterative UX sprints and complex multi-client workflows.

Delivered high-impact UI/UX for flagship client brands including MCP, Team 18, Diamond CMS, and Artoon's internal digital properties.
Conducted rigorous heuristic evaluations, usability testing sessions, and user journey mapping to modernize navigation and conversion funnels.
Collaborated in fast-paced Agile sprint teams with frontend developers to ensure 100% pixel-perfect implementation and asset handoff.

Multi-Client UX Mobile & Web Apps Usability Testing Wireframing Agile Workflows

DX DESIGN • INDIA

Senior UI Designer

SEP 2021 – SEP 2022

Directed interface architecture and design token systems for complex enterprise equipment and asset management software suites.

Crafted the complete Rental Management ecosystem encompassing native mobile apps, web applications, customer accounts, and industrial Pyrometer tools.
Created interactive micro-prototypes and extensive scenario flows to align technical stakeholders and executive leadership.
Established foundational scalable design tokens to safeguard accessibility (WCAG AA) and cross-platform UI consistency.

Enterprise Systems Rental Software Interactive Prototypes Design Tokens Accessibility

GOOGLE & UNIVERSITY OF VNSGU

Certifications & Education

VERIFIED CREDENTIALS

Create High-Fidelity Designs and Prototypes in Figma

Verify

Google • Coursera Verified Credential

Foundations of User Experience (UX) Design

Verify

Google • Coursera Verified Credential

Bachelor of Computer Applications (BCA)

University of VNSGU, India • 2017 – 2020

VERIFIED CV • UPDATED 2026

[N. 05 / 08] > CORE COMPETENCIES & PILLARS

/ Specialized product design.
Engineered for high scale. /

From early discovery to scalable multi-tenant design systems, combining research, interaction design, and system architecture.

CAPABILITY 01

Product Design

Transforming ambiguous product concepts into validated, cohesive user journeys and strategic frameworks.

UX Strategy User Flows Information Architecture UX Research Wireframing Prototyping

Strategy & Discovery

CAPABILITY 02

Interface Design

High-craft visual design for complex multi-platform applications, SaaS tools, and native mobile software.

Responsive Web Mobile Apps (iOS & Android) SaaS Platforms Enterprise Dashboards Design Systems

Cross-Platform UI

CAPABILITY 03

AI Product Design

Designing intuitive human-AI interactions, generative workflows, copilot interfaces, and predictive UX patterns.

AI Copilots & Assistants AI-Generated Workflows Conversational UX Multimodal Prompts AI Recommendation UX

Modern AI UX

CAPABILITY 04

Systems & Architecture

Architecting multi-brand design systems, token structures, responsive layout grids, and WCAG AA accessibility.

Component Libraries Design Tokens Responsive Patterns WCAG 2.2 AA Accessibility Scalable UI Architecture

Figma Tokens & Spec

CAPABILITY 05

Tools & Stack

Modern industry tooling utilized to model, prototype, document, and collaborate with engineering leads.

Figma & FigJam Framer Principle & Motion Adobe Creative Suite Tailwind & CSS Systems AI Prototyping Tools

Production Stack

[N. 04 / 08] > How It Works & Methodology

/ Understand the flow.
See how it all connects. /

A battle-tested 4-stage UI/UX framework designed for rapid alignment, predictable sprints, and engineering-ready handoffs.

Discuss Your Project

// 001

Stakeholder discovery, user interviews, analytics auditing & root-problem framing.

Discovery & Strategy

Research & Data

// 002

Success metrics, user personas, journey mapping & scope prioritization matrices.

Architecture & UX

Strategy & Flow

// 003

High-craft UI, typography scale, design tokens, auto-layout & responsive design systems.

Design System & UI

Tokens & Craft

// 004

Interactive prototypes, usability verification, dev handoff specs & post-launch telemetry.

Prototype & Deliver

Validation & QA

[N. 06 / 08] > CLIENT TESTIMONIALS & TRUST

/ What founders & product leaders
say about working together. /

Unfiltered feedback from global founders, engineering leads, and product teams on shipped digital products.

Work Together

In Their Words 01 / 06

01

★★★★★

"Smit is an extraordinary UI/UX designer. He redesigned our entire crypto trading dashboard with supreme precision, making complex algorithmic charts intuitive and engaging. 10/10 communication."

Untrade.ai • FinTech

02

★★★★★

"Working with Smit was an absolute pleasure. He grasped our mobile health and AI nutrition app vision instantly, delivering clean, pixel-perfect Figma screens and a comprehensive design system."

CalFit Technologies • HealthTech

03

★★★★★

"Smit took our AI-driven automotive marketplace and elevated it from good to world-class. His attention to UX architecture and micro-interactions blew our entire executive team away."

AutoHub AI • Mobility

04

★★★★★

"Hands down the best product designer we have ever worked with. Smit transformed our complex enterprise admin panel into a sleek, joyful experience that our enterprise customers genuinely rave about."

CloudCore SaaS • Enterprise

05

★★★★★

"Kudos to Smit! He took our initial ideas and created a seamless onboarding and mentor-matching experience. User activation jumped by 42% in the first two weeks post-launch."

ProPeers Network • EdTech SaaS

06

★★★★★

"Impressed doesn't cover it! Smit's design system and checkout flows reduced drop-offs noticeably. Fast responses, proactive iterations, and great communication throughout."

D2C Commerce • E-Commerce

Alexander Wright

Founder & CEO, Untrade.ai • United States

[N. 08 / 08] > CALENDAR SCHEDULER & DISCOVERY

/ Have a product challenge?
Let's talk in real time. /

Book a free 15-minute discovery call to discuss your SaaS platform, mobile app, design system, or product-design requirements.

Send Direct Email

Smit Italiya

Senior UI/UX Designer • 15 Min Discovery Session

15 minutes • Google Meet

Zero commitment • Free advisory

Selected Date & Time: Select a date & time

September 2026

Mon

Tue

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Available Time Slots

Instant Google Meet invite Prefer Calendly?

Available for Projects & Roles

Let's build scalable product experiences together.

Specialized in end-to-end UI/UX, SaaS product architecture, Figma design systems, and mobile applications. Reach out directly or send an enquiry.

Email Address

smithitaliya9033@gmail.com

Phone / WhatsApp

+91 90336 97433

Location

Surat, Gujarat, India

LinkedIn Behance Dribbble

Google Certified UX Designer

Fast response: < 4 hours

Your Name

Email Address (Work or Personal)

Project Budget (Optional)

Project Details (Optional)

[N. 07 / 08] > FREQUENTLY ASKED QUESTIONS

/ Everything you need to know.
Direct answers. /

Answers regarding project investment, scope, async communication cadence, and zero-headache design collaboration.

Project investment depends on complexity, scope, and timeline. Typical engagements range between $3,000 and $15,000+, or flexible monthly sprint retainers for ongoing product teams. Every quote is transparent, milestone-driven, and scoped without agency bloat.

Yes. Over 85% of my clients are startups, founders, and product teams across the US, UK, Europe, Australia, and Singapore. I coordinate seamlessly across timezones with async video updates, flexible meeting windows, and daily Figma communication.

Yes. I frequently lead end-to-end product redesigns—auditing user journeys, fixing churn drop-offs, untangling technical complexity, and restructuring information architecture while preserving existing user habits.

Yes. I specialize in both desktop SaaS web applications (complex dashboards, workflows, data tables) and native iOS/Android mobile apps designed to Human Interface Guidelines and Material Design 3 standards.

Always. You receive 100% production-ready Figma deliverables: structured components, auto-layout, semantic color/type variables, responsive breakpoints, interaction states, and interactive prototypes for developer handoff.

Yes. I partner directly with frontend engineers and CTOs, providing pixel-precise design specs, token documentation, component behavior matrices, and design QA reviews during implementation.

Focused feature sprints or MVP designs typically take 2 to 4 weeks. Comprehensive end-to-end SaaS platforms or multi-platform design systems generally take 6 to 10 weeks, with interactive milestones delivered every week.